Islands Souvenirs, a Cebu-based quality souvenir items store, is back in CDO. They officially launched the store in East Concourse Limketkai Mall last June 21, 2014, in the presence of CDO media and personalities, as well as dignitaries. Guests include City Mayor Oscar Moreno, LKKS EVP Albino U. Limketkai and Miss Cagayan de Oro 2013 Amadea Piatti.
Together with the launching of its Limketkai Branch, Islands Souvenirs also unveiled their I Heart Cagayan de Oro campaign, as well as their I Heart Cagayan de Oro Brand Ambassadors:
This year, Islands Souvenirs is expanding its wings to the City of Golden Friendship – Cagayan de Oro. “The launch of I ♥ Cagayan de Oro is something we are really excited about, in fact we plan to add more stores in the city” says Jay Aldeguer. There are a lot of things we love in CDO. May it be sports or eco-tourism activity – it’s the country’s premiere white water destination. It’s also home to Filipinos with extra friendly smiles. Museums, churches or even local weavers are also an interesting sight for those who wanted to feel old traditions. There are a lot of fun ways to showcasing these points of interests in CDO and we feel that the I Heart campaign will further reinforce the advocacy and promote Cagayan de Oro as a great tourist destination.
The campaign is initially launched at the Limketkai Center branch, featuring some of the very proud Kagay-anons with the likes of Irene Aserios, Joji Ferrer, Nicole Abas-Datayan, Chingkee Te, Gil Macaibay III, Maxine Monasterio, Desiree Lim, Jeminah Ferrer, Kyle Jennerman, Nadine Legaspi, Awi Chaves, Francis Velasquez, RB Banaag, among the first batch of proud Kagay-anons. Watch out for the unveiling of these personalities in Centrio Mall this July.
Watch out for the opening of their upcoming branch in Centrio Mall. See Island Souvenirs shop shots and product shots here.