Another signage is currently being installed on the top front of Limketkai Luxe Hotel. The way it looks, it seems that it is a 3D plastic signage that illuminates at night.
Every business needs to have a signage. Hotels here in Cagayan de Oro have been using it to draw attention and attract people. For high-rise buildings such as Limketkai Luxe Hotel, one can easily locate it because the signage can be seen almost anywhere in the city. It is an effective form of marketing. However, it should convey the correct message and not mislead or cause confusion. If it is a hotel, it should not have anything else than the hotel’s name or logo.
Photo by Kim Zaldivar