As part of GMA Network’s aggressive regional expansion efforts, the company launched its Northern Mindanao station in Cagayan de Oro last Wednesday.
GMA Northern Mindanao is expected to serve over 1,404,183 estimated television households.
The station will cover parts of Bukidnon, Camiguin, Misamis Oriental, Misamis Occidental, Bohol, Lanao del Norte, Lanao del Sur, Compostela Valley, North and South Cotabato, Sultan Kudarat, Agusan del Norte, Agusan del Sur, Surigao del Norte, Surigao del Sur, Zamboanga del Sur, and Maguindanao.
It will be airing the much anticipated local newscast “Testigo Northern Mindanao” on February 5 as part of GMA’s late afternoon Prime Block.
“Testigo” will be aired between fantaserye “Paroa” and the new afternoon soap, “Forever” starring Heart Evangelista, Geoff Eigenmann and Gloria Romero.
GMA Northern Mindanao is the third originating TV Station launched by GMA Network in just eight months.
The Kapuso Network launched two originating stations in 2012: GMA Ilocos and GMA Bicol.
GMA invested over P70 million in state-of-the-art studio, technical operations center, satellite multi link microwave system and electronic news gathering equipment.
“We consider this as part of our responsibility to viewers: to bring Serbisyong Totoo to them via the Kapuso brand of news, information and quality entertainment that they deserve, in wherever part of the country they may be.” said GMA Chairman and CEO Atty. Felipe L. Gozon in a statement.